Product Guides2 min read • Mar 10, 2026By Ethan Park

Understanding your Abhord dashboard: Key metrics explained (Mar 2026 Update 5)

Abhord Quickstart: A Practical Guide for New Users (March 2026 Refresh)

Abhord Quickstart: A Practical Guide for New Users (March 2026 Refresh)

What’s new in this edition

  • Cross‑model orchestration: run one survey across multiple LLMs in parallel with balanced sampling and consistent formatting.
  • Mentions v2: clearer tagging for direct, indirect, and implicit brand mentions; improved canonicalization of aliases.
  • Sentiment v2: span‑level sentiment with intensity, mixed/neutral handling, and multilingual support.
  • Share of Voice normalization: options to weight by model market share or treat all models equally; co‑mention handling improved.
  • Competitor Watchlists: topic‑based tracking, spike alerts, and “new claim” detection from LLM answers.
  • Action Recipes: one‑click follow‑ups (briefs, FAQ gaps, positioning tests) generated from your insights.

1) Initial setup and configuration

  1. Create a workspace and project
  • Workspace: invite your core team (content, product marketing, research). Assign roles: Admin, Analyst, Viewer.
  • Project: name by theme (e.g., “SMB CRM—US/EN Q2”). Set default language and region.
  1. Connect model providers
  • Add API keys for your preferred providers. In Model Lineup, pick at least 3 heterogeneous models (e.g., one frontier, one cost‑efficient, one open‑weight) for robustness.
  • Set default parameters: temperature 0.2–0.4 for factual tasks; 0.5–0.7 for ideation. Keep max tokens consistent across models.
  1. Define entities and aliases
  • Add your brand, product lines, and common misspellings. Example: “AcmeCRM,” “Acme CRM,” “Acme Suite.”
  • Add top competitors and their aliases. Enable auto‑suggest to catch emergent players.
  1. Configure mention taxonomy and rules
  • Mentions v2 options:

- Direct: exact brand/product reference.

- Indirect: brand‑controlled property (e.g., “the Acme Scheduler”).

- Implicit: clear reference without name (e.g., “the CRM with the red rocket logo”).

  • Choose whether to count implicit mentions toward Share of Voice (SoV); default: on, with 0.5 weight.
  1. Privacy, retention, and notifications
  • Set data retention (90–365 days). Mask PII in prompts by default.
  • Enable Slack or email digests: weekly rollups and spike alerts.

2) Running your first survey across LLMs

  1. Choose a Survey Recipe
  • Common starting points:

- Brand Discovery: “Who are the leading options for [

Ethan Park

AI Marketing Strategist

Ethan Park brings 13+ years in marketing analytics, SEO, and AI adoption, helping teams connect AI visibility to measurable growth.

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